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15 Reasons Why Business Should Have A Mobile App

 

Mobile App development

-21% of Millennials open app 50+ times each day.   


-Mobile apps are presumed to produce over $935 billion in revenue by 2023. 

Android app stats

Image Source: Statista


In this digital era, day by day, the usage of the mobile app is increasing, and this is happening because its profiting businesses in gaining success. You must be wondering how an app can profit a business well to clear this query and to make you understand why nowadays companies should use the mobile app.


Here in this blog, I have discussed a few benefits of using a mobile application. 


So let’s get started…


  1. Offers More Value To Your Customer


Mobile apps are similar to web applications, but it is more beneficial for your customer because you get a platform where you can access all information in an easy way. 


A mobile app provides all necessary information in one place, which makes everything easier and time-saving for the users. So, having a mobile application will not only benefit your business by increasing sales but also, you can render more value to your customers.  


“A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so.”


– Mahatma Gandhi


  1. Gets Discovered Easily


The mobile application is very helpful for the business because it gets found easier than web applications. When someone uses an application on their phone, they will see a small icon of your brand name in front or at the side, which makes them remember about your company, and when they need your services, they can easily use it. 


So, having a mobile app will help you to get discovered easier than any other platform. 


If, till now, you don't have introduced a mobile app in your business process, then look for a dedicated Android app developer to build an excellent business-centric app. 


  1. Increases Traffic


People are using the application more often when compared with web platforms because it is very easy and convenient for them, so in this way, by making an application, you increase the number of visitors, which can be highly beneficial for your business. 


Around 90% of mobile internet time is spent on apps. In 2022, eMarketer predicted that 18+ (adult) smartphone users would spend around 4 hours 11 minutes each day utilizing mobile internet. Among these hours, the percentage of time spent on the mobile app will be much more than the time spent on the browser. (eMarketer


Image Source: eMarketer



  1. Gets More Sales


Mobile applications are very useful because it is a platform where you can not only provide information but also offer the product to users, and they buy them instantly through their phone, which increases the chances of earning high profits. So, having an app will help businesses in getting more sales than ever before.  


  1. Increase Brand Loyalty 


Mobile apps are a good platform where you can offer the best services to your customers. So, if they use it on a daily basis and get all their requirements fulfilled from your company, then they will develop more love for your business which is called 'brand loyalty. This is highly beneficial for any company because this way it can get more sales and customers. 


  1. Improves Customer Satisfaction


When your company is offering services through an application, it is highly beneficial because you can answer all queries, which makes the users happy and satisfied. 


Additionally, your brand gets recognition, and users further recommend the brand to their friends and family members who are also in need of such service. This way, using an application leads to increased customer satisfaction.


“Make the customer the hero of your story.”


– Ann Handley


  1. Increased Conversion Rates


Mobile apps are helpful for your business because it is a platform where you can provide all information about your company and the product, which makes the users aware of what they will buy, how much they need to pay etc. 


Moreover, by providing more details through an app, you increase the chances of conversion, which is beneficial for your business.


  1. Improves Social Media Marketing

Image Source: Influencive


Application is a platform where you can keep in touch with customers and get them updated about the new services, offers, etc. Using a mobile app helps improve your company's customer relations on social media channels like Facebook, Twitter, etc. This way, an application helps you to get more customers and spread your business in the market.   


  1. Ensures Personalization


Mobile apps are helpful as it is a platform where businesses provide personalized services to their users, making them feel special, appreciated, and important for the company. 


This way, an application helps increase customer satisfaction. So with all these benefits of using mobile apps, you can realize the importance of it for your business to lead a successful life in spite of changing trends. 


  1. Easy To Connect With Customers


Customers are using mobile applications more often nowadays because it is very easy to connect with them through this platform. 


So, if you have an application, then they can easily provide their feedback or suggestions about your product which helps in improving the quality of any service, and for this reason, having a mobile app will help you in connecting with customers efficiently. 


  1. Offers Instant Customer Services

Image Source: MotoCMS


Mobile applications are very useful for the customer as by using them they can get all their queries answered from your company instantly. They don't have to wait long hours or days for a response which makes them happy and enhances the chances of making more sales in the future.


  1. Have More Control


Mobile applications are highly beneficial for the business because you can get complete control over them. You can add or delete anything whenever necessary, which is not possible if we talk about web platforms, and this way, having a mobile app will give you more benefits than any other platform.


  1. Increase In Search Engine Ranking


When talking about websites, they become useless when they don't get found in the search engine results, but if we talk about mobile applications, they will always stay active and visible on top of any search engine. So, having a mobile app is also beneficial for your business because it increases its brand value which can help you to make more sales than ever before.     


  1. Speedy


Mobile apps are very beneficial because they are very fast when compared with web platforms. People use to visit websites at slow internet speeds, but if your company is offering services through an application, then there won't be any problem with speed. 


  1. Convenient To Use


Mobile applications are highly convenient because they can be used anywhere, whether it is holiday or weekend; you will always find users who are ready to use your service at any given time, which makes this platform very beneficial for both customers as well as businesses. 


So, having a mobile app also helps in increasing convenience levels of the brand speed, which makes it highly efficient for all users. 

Conclusion 

All in all, businesses that have a mobile app are at an advantage when it comes to providing value for their customers. From customer satisfaction and brand loyalty to conversion rates, the benefits of having your own mobile application can't be overlooked.  

So what are you waiting for? Just hire Android app developers from an excellent Android app development company. Moreover, hiring dedicated app developers can help you build unique and leading mobile apps.